Coca-Cola Partners with Dalton State Athletics
October 14, 2014
Coca-Cola is Dalton State Athletics’ newest corporate partner, helping the department with more than $10,000 worth of scholarship aid, team equipment, and beverages, said Athletic Director Derek Waugh.
“We are very pleased to support the outstanding Athletic Department at Dalton State,” said Tyler Maynor, a spokesperson for Coca-Cola. “They are certainly a program on the rise and well respected in their community. We think it is a great partnership as we increase our presence in Northwest Georgia.”
The Tennessee Valley Division of Coca-Cola United (formerly Chattanooga Coca-Cola) is providing the support, which will include Coca-Cola beverages such as Dasani and Powerade.
Coca-Cola United is one of the three largest bottlers of Coke in the United States and the Tennessee Valley Division recently acquired Whitfield County as a new territory. It was founded in 1902 and was one of the earliest bottlers of Coca-Cola.
“We continue to be blessed with amazing community and corporate support,” Waugh said. “Growing up in Atlanta, all I ever knew was Coke, and my relationship with the leadership team in Chattanooga goes way back to college when our Furman teams used to come to UTC and visit Alex Taylor and Gary Davis. They are an amazing group and all about giving back to the community. I really am glad that they are now in Dalton and Tyler has become a great friend. We look forward to a long partnership and representing them in a very positive way.”
Coca-Cola joins FSG Bank as recent major corporations that have joined in promoting the Dalton State Athletic brand.
“We are blessed, and extremely thankful for the support that these corporations are providing to us,” added Waugh.